Which of the following services might assist a company in identifying market trends?

Identifying market trends is essential for companies in the fashion industry to stay relevant and competitive. Doneger Creative Services specializes in trend forecasting and providing insights into market dynamics. They analyze various aspects, such as consumer behavior, cultural shifts, and emerging styles, thereby offering companies valuable data that can inform product development and marketing strategies.

While consumer focus groups and workshops can provide insights directly from consumers and retailers, they may not have the breadth of perspective or industry analysis that Doneger Creative Services can offer. Focus group analysis generally involves summarizing feedback from participants but lacks the broader trend forecasting capabilities provided by a specialized service like Doneger. Thus, the ability to identify and analyze market trends comprehensively sets Doneger Creative Services apart as the appropriate choice for assisting companies in this endeavor.